Deadline extended to July 31!
What is the protection bundle offer?
Between April 1 and July 31, 2024, Clients who submit an application for Critical Illness Insurance (CII) and any permanent life insurance at the same time may be eligible to receive a cheque equivalent to three months of their CII premium, once the policies are in-force for six months.
Qualifying permanent life insurance products for this offer include:
- Sun Permanent Life
- Sun Par Protector II
- Sun Par Accumulator II
- Sun Par Accelerator
- Sun Universal Life II
For Clients who purchase more than one CII policy, the discount will be applied to all eligible CII policies.
- For example, a policy owner purchases a Sun UL II policy. They also purchase two CII policies, one for their spouse and another for their child. Both these CII policies would be eligible for the discount.
The premium discount can be extended to as many Clients as possible with all sales that meet the criteria, including:
- term insurance to permanent insurance conversions
- no face amount restrictions
Clients who have existing applications in flight who cancel simply to re-apply and become eligible for the campaign will be excluded. These changes are cumbersome for our operations teams and could impact cycle times. The campaign also does not begin until April 1st and interrupting a Client's coverage and underwriting process via a replacement is a poor Client experience.