Savvy Term

Introducing the Savvy Term solution and accompanying tool.

Manage Client term or perm objections by offering the best of both, plus more. This innovative mix, only from Sun Life, provides lifetime protection, flexibility and guaranteed returns.

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The Savvy Term solution

Sun Permanent Life + Term Insurance Benefit (TIB) + Return of Premium on Death Benefit (ROPD) means term works smarter, premiums work harder and Clients get protection for life.

With ready-to-print illustrations you can review with Clients, the Savvy term tool helps you and Clients visualize a flexible, comprehensive plan.

Benefits of the Savvy Term solution:

  • Addresses both permanent and temporary protection needs in one policy
  • Clients get all their money back upon death, via the ROPD
  • It‘s a simple and flexible solution
  • Clients can lock-in their good health (supporting future conversion pipeline)

Target audiences:

  • Clients and prospects with both permanent and temporary insurance needs
  • Individuals aged 50 and under looking for lifetime protection with potential returns
  • Families both young and maturing
  • Business owners with changing needs
  • Entrepreneurs who need options and flexibility

Resources

Savvy Term tool

Plug in the data and let the tool illustrate the power of combining permanent and term coverage.

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Case studies

See how Savvy Term can help Clients like:

  1. Jim & Tina – New homebuyers and great cooks
  2. The Carter Family – Help them protect what matters most
  3. Michael – The 50-year-old business owner
  4. Grace (Part 1 and Part 2) – The serial entrepreneur with a passion for philanthropy

Who Savvy Term won’t work for:

  • After issue, or if a Client is rated
  • On single life plans if a term insurance benefit is added on an additional life
  • On joint plans if term insurance on any life is selected
  • If business value protection is selected
  • If owner waiver is selected when the base insured is 18+