Family solutions for every milestone. Let’s help the family market understand the payoff and peace of mind multiple insurance solutions can give.
Many Canadian families don’t have any insurance as they’ve been facing economic pressures for years, leading them to downplay the importance of insurance. Sun Life strives to be the carrier of choice for Canadian families.
Seize the opportunity today and help families get the coverage they need using our three-step approach and marketing kits.
This approach can help you simplify the conversation with families when multiple solutions are needed to protect each family member. It's a flexible way to help you drive the conversation and tailor solutions to fit their needs and budget. When speaking with Clients and prospects, keep these three steps in mind:
For example, with new Clients you may want to start at step one and explore their needs. For existing Clients, you may want to acknowledge the positive steps they've already taken and then proceed to the remaining ones.
Show Clients the benefit of multiple insurance solutions to help protect themselves and their children.
Building a brighter future together
When two people decide to share their lives together, they’re likely not thinking about finances and insurance. They might already think about certain aspects such as sharing day-to-day expenses, planning vacations together, getting ready to buy or fix up a home... So how do you get them to see the payoff of building insurance into their plans from day one?
Help couples get the coverage they need using our two-step approach and marketing kit.
This approach can help you simplify the conversation when multiple solutions are needed to protect each individual in a couple. It's a flexible way to help you drive the conversation and tailor solutions to fit their needs and budget. When speaking with Clients and prospects, keep these two steps in mind:
For example, with new Clients you may want to start by exploring their needs. For existing Clients, you may want to acknowledge the positive steps they've already taken and then proceed to the remaining ones.
Show Clients the benefit of multiple insurance solutions to help protect themselves and their partner.
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